Home staging is about making a home appealing to the widest range of buyers possible while decorating focuses on one person’s personal taste. In home staging, everything is kept neutral so that buyers can imagine their own décor in its place rather than getting distracted by someone else’s style. While the homeowner may love their décor, some buyers may have a hard time picturing their own décor in its place and become turned off from the home entirely.

Every home can benefit from home staging to increase its appeal to buyers. Even the most beautifully decorated and organized homes can benefit from it because what makes a home appealing while it’s on the market is different from what makes it appealing while someone is living in it.

While decluttering is an important part of home staging, it is only one step in the process. There are a lot of other components that make home staging truly effective as a marketing tool, such as repairs, color, décor, and small details that create a sense of home and capture a buyer’s imagination.

Usually, home staging incorporates a homeowner’s existing furniture and décor. If there are any items that do need to be removed, however, we recommend storing them in a storage unit or at a friend or family member’s home until you’re ready to move.

Home staging can be a completely do-it-yourself process with the help of home staging guides, like Ericka Boyum’s Stageology. However, professional home stagers often see things that others don’t and can give you a personalized evaluation of your home to give it the best chance at standing out from the competition.

Contact Ericka to learn more or get started today!

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